World Breastfeeding Week

World BreastFeeding Week

Set every August for the first seven days of the month, World Breastfeeding Week aims to highlight the huge benefits that breastfeeding can bring to both the health and welfare of babies, as well as a wider push for maternal health, focusing on good nutrition, poverty reduction and food security.

The event is organised every year by the World Alliance for Breastfeeding Action (WABA), a global network that aims to protect, promote and support breastfeeding around the world. Along the way, it works with the World Health Organization and Unicef to get its aid to the right people in the right communities.

World Breastfeeding Week begins each year on the 1st August and runs right through until the 7th.

Of course there are many different demands on busy mother’s, meaning that women who may want to breastfeed their babies haven’t always got the support to continue this. Busy working schedules, alongside the many other challenges that modern women face can mean that women don’t always feel that breastfeeding their child is something that is an accessible option to them.

Breastfeeding weeks aim to raise awareness of the health and wellbeing outcomes of breastfeeding and the importance of supporting mothers to breastfeed for as long as they wish.
Rotary Club of Digboi always aims at supporting WBW and on 3rd August,as a part of its ongoing observation, a group of LHV, ASHA supervisors, ANM and ASHAs were trained on breaking breastfeeding myths at the conference hall of Digboi CHC.
On 5th August, Monday, a session was planned for expectant mothers, where benefits of breastfeeding along with the proper position was taught. On 7th August , a skit was organised and breast feeding myths were bursted.